Midwest American home improvement retailer Menards will be opening its first Canadian store in 2016 on the site of what was Target Canada's flagship Winnipeg store prior to bankruptcy.
Menards, a chain of home improvement centers in the Midwestern united states is owned by a privately held company headquartered in Eau Claire, Wisconsin. It
has approximately 285 stores in 14 US states: Ohio, Michigan, Indiana,
Illinois, Wisconsin, Minnesota, Iowa, Missouri, Nebraska, Kansas, South
Dakota, North Dakota, Wyoming, and Kentucky. It is the third largest
home improvement chain in the United States, behind The Home Depot and Lowes.
When asked why their first Canadian location would be in Winnipeg, spokesperson April F. Menard stated "We have always been inundated with requests from people from Manitoba to open up a Menards location in Winnipeg. Y'all share the same values and interest in Nascar as we do, and we have been in negotiations with the province of Manitoba to facilitate this move for more than two years. The fact that this property was available so cheaply also didn't hurt"
When pressed as to how prices would compare to shopping in their American stores, Ms Menard stated that while there would be an increase in prices in Canada, they would still be competitive and reflect what the market could bare.
Menards Canada, known for their slogan "Save big money at Menards", will instead go by the slogan created by Canadian brand awareness firm AdTrends Canada: "We have reasonably priced inventory at Menards Canada"
"We think this slogan accurately reflects the Menards Canada brand." Said Frank Duben, head idea man for AdTrends. "They aren't run by idiots like a certain dartboard themed retailer we all know well"
Look forward to Menards opening in Winnipeg on April 1'st 2016.